The Brandhub is a centralized, live repository for brand Overview, Messaging, Visual Identity, Differentiation, and Onboarding. The goal is to have each brand design system accessible to all employees and departments.

While the Brandhub already exists as a live intranet site, it’s used and is wide and fully implemented across the company. The training system would fulfill 2 different needs:

• Employee Onboarding Process

• Brand Consulting Guide

Provide a cohesive structure that reflects an order to find the correct data for brand use.

The work developed included:

• User Experience workflow

• Definition of elements

• User Experience wireframes

• User Interface of the platform

• Interactions and design production

Created and moderated company centralized brand hub that facilitated up-to-date project communication between departments. Provided extensive documentation manuals to external vendors and internal employees outlining all aspects of the brand use and implementation.